Ecos da Rua
(2021)
Overview
The Ocas'' magazine is unique as it is sold by people experiencing homelessness, being their main source of income since 2002. With the pandemic, its sales dropped drastically, requiring extra assistance.
Touched by this, students and professors from the Istituto Europeo di Design - Sao Paulo launched a crowdfunding campaign via Benfeitoria, selling digital or screen-printed posters to support the cause.
Divided into teams, we mobilized support and managed to raise about US$ 2,500, ensuring a year of Ocas'' production. The project received a silver medal at the Brasil Design Award 2021 and won in the Cross category at RGD Canada.
Details
Services
Crowdfunding, Graphic Design
Team Members
Beatriz Lopes, Fábio Silveira, Gabrieli Godoy, Giulia Guidolin, Gustavo Nieri, Ivan Milhorança, José Castro, Levy Mota, Nathalia Sartarello, Pabla Ribeiro, Paulo Lima, Rita Egydio, Victória Kim
